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Your Contact Center Agents Are Burnt Out – Here’s How To Help Them

Emily Witt and Nicholas Feinig contributed reporting to this article. Consumers rely on customer service agents for help with everything from address changes to insurance claims. But frontline agents...

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Your Reps Aren’t Selling Two-Thirds of the Time — Here’s How to Get Them Back...

Are your sales reps spending their time selling? Seems like an odd question to ask, but research shows why it’s relevant.  According to our latest State of Sales report, sales reps only spend...

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Financial Services Are Missing the Mark With Customers — Here’s Why

Financial services customers have a message for their providers: They like doing business online — and they aren’t going back to pre-pandemic habits. That’s the good news from a deep dive Salesforce...

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Is a Lack of Data Literacy Undermining Your Business Performance?

Despite increasing demand for data skills, insufficient training and investments are leaving business leaders with a false sense of security.

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Automation Can Improve Your Customer Service — These 5 Questions Will Get You...

Customers want a seamless experience — anytime, anywhere, across any channel. In fact, 82% of customers expect to solve complex problems by talking to one person, according to Salesforce’s State of...

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Nearly 90% Of Buyers Say The Experience You Provide Matters as Much as Your...

What do customers need and expect from your business today? We surveyed more than 13,000 consumers and nearly 4,000 business buyers to find out.

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How Can You Help Bridge the Digital Skills Gap? Learn From Our Research

The jobs of the future will be reliant on digital skills. But how does society draw forward people to fill that need quickly and equitably?

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Give Your Employees the Data Literacy Skills They Want

New research tells us that 80% of employees are more likely to stay at a company that offers data-skilling programs. Read the full report to get the details.

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Millennials vs. Gen Z: How Are They Different?

What a difference a few years makes. When we first started delving into the buying habits of Gen Z and Millennials, we found Gen Z to be pragmatic, focused on saving money, and wanting brands to...

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12 Insights About People Every Designer — and You — Need to Know

Psychology underpins design in many ways. The study of the human mind lends itself to methods of creative problem solving. Given this, it’s not surprising to know that many Salesforce designers hold...

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10 New Findings Reveal How Sales Teams Are Achieving Success Now

There’s one thing that’s certain in sales: things are never certain. That’s underscored in our latest State of Sales report, which found that 72% of sales professionals don’t expect to hit their...

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How We Designed Salesforce Maps to be Color Blind-Friendly

Imagine a service representative needs to repair a broken machine for a customer and that customer’s location is highlighted on a map. If the service rep has color blindness, they might not be able to...

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What Happens When You Design With Your Customers?

When a designer weaves customer voices into the design process, it’s a win for the user and the business. This approach proved effective for our newly released product Briefcase Builder, which invited...

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3 Ways to Improve Partner Engagement and Grow Sales in Manufacturing

Did you know that half of all B2B revenue comes from channel partner sales? In a 2022 survey, 80% of B2B executives reported ineffective partner programs, which may hinder how much of your products...

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Our Latest Retail Data Shows Shoppers Are Holding Out for Discounts

Is the economy improving or not? Should retailers be optimistic or worried? Economic indicators are still pointing every which way and the messages seem to contradict each other daily. But if you...

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What Do Customers Want Most From Their Financial Institutions? We Asked Them

Wouldn’t it be great if your financial institution knew what you needed — before you needed it? One of the biggest financial services trends we’ve seen recently is that people want a steady hand to...

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Trends in Generative AI for Sales Report

Sellers across industries are already using generative AI to increase productivity, but some are voicing concerns about lack of training and oversight. Read more in our latest survey of 1,000+ sales...

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7 Sales Dashboards Every Team Needs (With Examples)

Fill in cell. Add row. Update column. New tab. Cross eyes. Rinse, repeat — 10 times a day. Sound familiar? I’ve seen countless businesses (including enterprise companies) compile — and try to analyze...

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Your Reps Aren’t Selling 66% of the Time — Here’s How to Get Them Back on Track

Are your sales reps spending their time selling? Seems like an odd question to ask, but research shows why it’s relevant.  According to our latest State of Sales report, sales reps only spend...

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12 Insights About People Every Designer — and You — Need to Know

Psychology underpins design in many ways. The study of the human mind lends itself to methods of creative problem solving. Given this, it’s not surprising to know that many Salesforce designers hold...

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